Truths only goal is to make sure everyone gets the unfiltered, unadulterated facts about tobacco. These tee shirts were created to be part of their communication arsenal. Commissioned by The Butler Bros.
Every project that comes across my desk is a unique opportunity to create something that will affect an audience. While each assignment is different, my approach is always grounded in smart, simple, and effective solutions.
Things People Say
Simplicity is not the goal. It is the by-product of a good idea and modest expectations. – Paul Rand